ABOUT THE DESIGNER_YURI LEE
I gather inspiration from my surroundings.
Growing up in New York City and in Seoul, the energy of urban life as people bustle about their day is what fuels my creativity, I am often caught staring at passers-by and consider myself a voyeur and connoisseur of everyday life. Each time I travel and witnesses the various ways people live, my imagination reignites and I am back to drawing.
I love designing womenswear. I love that I can create pieces that integrate into a woman's life, something she can build memories in and cherish, something to bring her comfort, something that helps her define her own unique individual spirit, and consider myself very lucky to spend my days creating for her.